I’m a seasoned creative in the marketing and design space with over 12 years experience up my sleeve. I have led projects across many verticals and have shared my time between in-house, freelance, and agency pretty equally. I've been an on-call building muralist to a small nonprofit and leading a team of developers through complex UX/UI projects for a national brand in the same week. Both clients trusted my vision. The lens through which I see my way through the creative process is known to turn a simple brief into an authentically branded impact.
I'm all about authenticity first and marketing second. Shaping how people think and feel when they engage with a brand is the only fulfilling way to approach it in my opinion. Crafting stories that connect, inspire, and leave a lasting impression is what I do best. Life is one big narrative, and I weave that mindset into everything I do. Whether I’m executing rapid-fire production work or developing an intricate brand system with room to scale, I approach every assignment with a clear vision for its highest potential all while leaving ego at the door.
When I'm not applying creativity to the virtual world, I'm welcoming any and all artistic endeavors into my life. I'm at home in rural Appalachia where you'll easily find me baking bread, knitting the perfect pair of hiking socks, mountain biking with my husband and simply chasing the kind of adventures that keep my instincts sharp and my soul light. If you dig it, let's chat.
Cat